RARE is a not for profit initiative, supported by Google, to support minorities and drive inclusivity & diversity in creative industries.
A fun interactive online game and installation experience that invites users to use their mean growls to drive the car. Developed as part of the launch campaign for the Kia Cerato GT at the Australian Open.
For Mardi Gras 2018, we worked with Google on Project Respect to promote acceptance of the LGBTQI community.
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